November 15, 2018

How Fitness Businesses Can Automate Their Marketing And Attract More Clients – Rob Sayles

Rob Sayles is a marketing consultant and an agency owner. A veritable dinosaur in the digital marketing world, having been in the industry since 1996, he has witnessed a lot of changes, and seen A LOT of tactics and strategies come and go. In his agency, he aims to help business owners raise brand awareness and increase revenue.

His agency serves clients like ClickFunnels, SONY, Fujifilm, Sky, Aviva to name a few.

On today’s episode, Rob will share the various marketing systems and automation such as funnels, that you can use to grow your fitness business. He will give us valuable tips and tricks on how to frame your business’ offer to your audience in such a way that it is compelling.

“That’s what social media is all about — tribes and communities of like-minded people actually bonding with each other. ” – Rob Sayles

Some topics that were discussed include:

Why Rob is a legend in the DIGITAL MARKETING industry
How fitness businesses can automate their marketing to increase their leads and sales
Why he is bipolar when it comes to using ClickFunnels
What makes your market or system design complicated
The IDEAL funnel a fitness business should have
Why it is VITAL to know your real and ideal audience
The BIGGEST challenge to the marketing industry
What your clients want to see in your fitness business to attract them
The ONLY key to keeping your clients
The THREE-STEP content strategy that works really well in social media
The difference between paid and organic traffic
What the beauty of digital marketing is
Tips on how to effectively plan and build your funnel
Rob’s recommendation in choosing the right social media platform for your business
The delicate balance between personality page and personal profile
His book recommendation
How to connect with Rob

References & links mentioned:

Contact Rob:

Subscribe & Review The Fitness Business Authority Podcast

Thanks for tuning in to this week’s episode of The Fitness Business Authority Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!

Share0

Tweet0

About the author

Liam Thompson

Liam Thompson is an online marketing consultant for businesses helping them attract more clients though their websites and online media.

He has been a coach in the fitness industry for the last 5 years because of his deep passion for helping people achieve their goals in life. In fact he helped hundreds of people lose weight and get healthy and change their lives and to date we have helped over 50 personal trainers build their fitness businesses online.

Liam has been a speaker at the biggest Fitness Marketing seminar in the UK, worked on joint ventures with top internet marketing experts and helped some of the Biggest Names in the Fitness Industry with the online part of their businesses.

Originally from Ballymena in Northern Ireland Liam now lives in Wilmslow, Cheshire with his wife and son and spends his spare time keeping fit and playing football. Liam is also an avid supporter of Everton Football Club.