Matt is becoming a regular feature on the podcast, and rightly so because we are partners, and since we can’t get enough of Matt from the previous episodes, Matt is back to give us more knowledge, this time paying particular attention to restarting your business from scratch.
This is a good one because this question is asked ALOT in business.
On today’s episode, Liam and Matt share how to restart a fitness business from scratch. In addition, Matt shares stories with how he helped clients rebuilt their fitness businesses.
And lastly, they talk through how to come up with an effective marketing strategy.
“Build your audience and then test things with them.” – Liam Thompson
Some topics that were discussed include:
- The THREE things to do when you restart a fitness business from scratch
- Why building an EMAIL LIST is vital to your marketing
- How often should you email your list
- How many audiences should you have
- Why building your audience first is important
- The next thing to do after you built your list, audience, and concept
- Why giving free trial can be an effective marketing strategy
- Why weight loss program is hard to market and how to make it easy
- How to set your pricing models and training program
- The main key to making your training program a hit
References & links mentioned:
Contact Matt:
- Matt’s Website – IntrenetFitPro
- Certified Personal Trainers Network’s Facebook Group
Subscribe & Review The Fitness Business Authority Podcast
Thanks for tuning in to this week’s episode of The Fitness Business Authority Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!
