The Coaching Skills That Can Help Fitpros Get Better Results - Ben Coomber | Fitness Business Authority
FBA Podcast - Ben Coomber -28

The Coaching Skills That Can Help Fitpros Get Better Results – Ben Coomber


Ben Coomber is the host of one of the top podcasts in the UK for Health & Fitness, the Ben Coomber Radio. He started in the fitness industry as a personal trainer resulting from his personal journey, overcoming obesity and health challenges in his younger years.

It made him face struggles and gave him the key to unlock doors to personal transformation — weight loss and training. Initially, he started out training himself to be better and then he decided to get some work experience.

He was offered a job by his buddy, and he went to a university to study Sports Performance and Coaching where he coached kids at school and professional athletes and worked part-time at Fitness First as a personal trainer. In 2009, he started his own online coaching company and the rest, as they say, is history

On today’s episode, Ben reveals his personal SECRET sauce on how to be a highly effective and awesome coach and personal trainer. He also chats about the BTN Academy and the courses they offer. And lastly, he gives countless tips on treating your fitness business as a REAL business.

“We’ve got to learn to be vulnerable. We’ve got to learn to make mistakes every day in the gym.” – Ben Coomber

Some topics that were discussed include:

  • Ben’s exceptional fitness business journey
  • What exactly is BTN Academy
  • How he learnt about Pricing
  • BTN’s principles and how they apply it to clients
  • Why having EMPATHY is the KEY to long term success for you and results for your clients
  • Why being a good nutritionist is a must for trainers
  • The importance of understanding the components of the nutrition plan
  • Why having a dialogue with your clients is one key to good results
  • The beauty of understanding human behaviour
  • How to be an AWESOME personal trainer
  • How to treat your fitness business as a business rather than a hobby
  • Why you should know what “reps” are
  • His THREE book recommendations
  • How to get connected with Ben

References & links mentioned:

Contact Ben:

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About the Author Liam Thompson

Liam Thompson is an online marketing consultant for businesses helping them attract more clients though their websites and online media. He has been a coach in the fitness industry for the last 5 years because of his deep passion for helping people achieve their goals in life. In fact he helped hundreds of people lose weight and get healthy and change their lives and to date we have helped over 50 personal trainers build their fitness businesses online. Liam has been a speaker at the biggest Fitness Marketing seminar in the UK, worked on joint ventures with top internet marketing experts and helped some of the Biggest Names in the Fitness Industry with the online part of their businesses. Originally from Ballymena in Northern Ireland Liam now lives in Wilmslow, Cheshire with his wife and son and spends his spare time keeping fit and playing football. Liam is also an avid supporter of Everton Football Club.

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