Matt Murphy is not just my business partner in InternetFitPro & Active Fitness Marketing but also a regular guest here in the Fitness Business Authority podcast. Today he is back to share some more tips on how personal trainers and gym owners can sell more and get more people in their classes.
On today’s episode, Matt & I will tell you why the holidays afford you/us/everyone(in business) a great opportunity to sell the destination instead of the journey. We will give you tips on what to consider when you are selling results, and how to figure out the goals of your prospect.
“The quicker you can deliver results as a fitness professional, the easier it will be to sell.” – Liam Thompson
Some topics that were discussed include:
- Why it is beneficial to use holidays to sell
- How to sell the “destination” instead of the “journey”
- What to consider when you are selling the “results”
- How to know what results your clients want
- What questions to ask a client to reveal fitness goals
- The very FIRST thing you have to do before you sell in the fitness business
- Liam’s main offer which made him sell his boot camp training
- How to get connected with Matt & Liam
References & links mentioned:
- Fitness Business Authority Podcast
- InternetFitPro’s Website
- Active Fitness Marketing’s Website
- Certified Personal Trainers Network’s Facebook Page
- Criminal Minds on Netflix
Contact Matt:
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